Welcome to CPG AI Lab. Here, we explore the intersection of the Consumer Packaged Goods (CPG) industry and Artificial Intelligence. Select an area of the value chain below to explore relevant accelerators, thought leadership articles, and best practices.


Driving CPG Value with AI

Supply Chain

Demand Forecasting

Using time-series AI to predict future sales.

Inventory Optimization

Strategies to reduce stockouts and holding costs (coming soon).

Logistics & Routing

AI-powered route planning (Coming Soon).

Sales

Retailer Segmentation

Discovering hidden store clusters with ML.

Promotion Effectiveness

Predicting the success of future promotions.

Salesforce Action Plans

A prescriptive AI to guide in-store activities.

Marketing

Market Research Q&A

Using RAG to chat with industry reports.

Customer Segmentation

Finding consumer personas in data (Coming Soon).

Automated Insights

Translating data into narrative (Coming Soon).